Joanna is a graphic designer specializing in print and typography. Based in Orange County, California.



︎︎︎ About Me
︎︎︎ Email
︎︎︎ LinkedIn
︎︎︎ Resume


Joanna is a graphic designer specializing in print and typography. Based in Orange County, California.



︎︎︎ About Me
︎︎︎ Email
︎︎︎ LinkedIn
︎︎︎ Resume



ManufacturedHomes.com


ManufacturedHomes.com is a digital marketing agency that specializes in content creation and online lead generation for manufactured retailers and builders. Here is a collection of works I have designed for our many clients.

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Graphic Designer (2024 - Present)
Junior Graphic Designer (2023 - 2024)

Marketing Design
Branding



Monster Mini Golf


Monster Mini Golf is a glow-in-the-dark mini golf course in Las Vegas with beaming black lights for the most stimulating and immersive experience. While golfing, humans interact with our creatively fun and animated monsters at every twist and turn! They move, talk, wiggle, and roar!

The poster design utilized six methodologies, including expository, biomorphic, representational, sympathetic, ambiguous, and antithetical approaches. In each methodology, the posters were then combine into hybrid compositions. This creative process led to a series of experimentation. Each poster was unique, and the final version represents a synthesis of all six methodologies.

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Typography, Print
Programs: Adobe Illustrator, Adobe Photoshop




Druk Type Specimen and Operation of Impending Doom


This type specimen highlights the Druk family, while pairing it with the Nickelodeon’s cult classic, Invader Zim.

Druk was designed by Berton Hasebe and published through Commercial Type in 2014. Hasebe created Druk for Richard Turley in 2013 to adapt to the new style for the Etc. section in Bloomberg Businessweek. Druk is categorized as a display sans serif for its expressive and unconventional widths. The typeface has the narrowest, heaviest, and widest letterforms compared to other typefaces in their foundry. It was intentionally designed without a normal width and with medium as the lightest weight. This typeface gave designers the freedom to mix the different fonts together to be expressively loud, especially with the italics because the letterforms are sloped to the same angle.

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Typography, Print
Programs: Adobe Illustrator, Adobe Photoshop, Adobe InDesign




Just My Type


The goal of this project was to select a topic and a set of typefaces to create a cohesive system of products. I chose fashion design and focused on my passion for tennis. I designed a visor, polo, skirt, and tennis racket. The typefaces I selected were Chunk, Kelsi, Onek Tubular, Lucette, and SoLow.

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Typography, Fashion
Programs: Adobe Illustrator, Cricut Design Space




Kitty Krumbles


Kitty Krumbles are cat treats made with the best ingredients for your furry friend. Each treat is infused with whimsical charm, as every cat embodies human-like characteristics and personality traits, adding a delightful and endearing touch to the brand.

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Branding, Packaging
Programs: Adobe Illustrator, Adobe Photoshop




Astronuts Butter



Astronuts is a kid-friendly nut butter that blends adorable illustrations with playful typography. These nut butters are designed for both the high-tier brand, HEB, and the mid-tier brand, Hill Country Fare.

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Branding, Packaging
Programs: Adobe Illustrator, Adobe Photoshop




SMS Texting


SMS stands for Short Message Service and is used to send text messages to others. There is a limit of 160 characters, which led to many unique text abbreviations, especially on flip phones. The animation adapted techniques, logic, and tone from the poster.

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Motion Graphic
Programs: Adobe After Effects, Adobe Illustrator, Adobe Photoshop




Are you willing to eat the cost?


WildPlanet produces healthy and sustainable canned seafood products ranging from Tuna to Salmon and more. Many fishing companies in the industry do harmful practices, such as longline fishing, overfishing, and ghost fishing. My campaign ads called “Are you willing to eat the cost?” make consumers question their choice of buying seafood from major companies instead of companies that practice sustainable harvesting. The visuals of the ad show what the actual cost is for the consumer to be eating that can of tuna.

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Advertising, Print
Programs: Adobe Illustrator, Adobe Photoshop




Self-Driving Car Infotainment



As research advances in autonomous cars and artificial intelligence to ensure safe driving, it's crucial to also focus on how UX and UI can create a personalized and immersive experience.

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UX/UI
Programs: Figma, Miro, Adobe Illustrator





Homie


Homie is your friend that helps you easily manage and personalize your smart devices. It is available on Android platforms. Whether you're inside or outside your home, you can quickly connect to multiple devices, review usage details, receive notifications across all devices, and more.

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UX/UI
Programs: Figma, Miro, Adobe Illustrator